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Magento is one of the platforms that is majorly chose by the entrepreneurs. Why? Magento is capable to offer a wide and assorted range of eCommerce advantages. There are other several reasons that keep Magento website owners far ahead of many of their competitors. Till this date, there are over 2,00,000 shopping stores based on Magento and the counting is still on. Companies are outsourcing for Magento product upload services to gain maximum profit from their online business while being cost effective.
If you are still wondering what could be the possible reasons for such massive likes, here are 5 major reasons which make Magento the biggest market choice.
1. Flexibility
Magento is an open source cart and thus available to its all user or public. The code is open to all which allows its users to make necessary changes and modify existing features as per the requirements of its website. The best thing of Magento cart is that it doesn’t restrict its users with the quantity of products at all. The user can add as many products as it needs and even can make an online hypermarket. Whereas, when compared to other carts, it is almost impossible to customise to such extent.
2. Price
When it comes to price, Magento offers ‘Community Edition’, which is absolutely free and most popular in the market as per usage. This edition is suitable for small and middle sized stores.
If your requirements include advanced features, functionality and operation of big size stores, go for ‘Enterprise Edition’. This edition is rather expensive but suitable for higher requirements.
3. Regular Updates
Magento provides a competitive edge to its owner by catering a new and advanced version in almost every month. The new functionalities help to increase profits, cater to new features, bugs fixes and other improvements to stay above your competitors. Business owners also outsource Magento product upload services to keep the work fast, regular and more profitable.
4. Growing Community
Magento has huge and growing community which include a massive amount of e-merchants, developers, designers and other users all over the world. Due to such a massive database, the community is able to handle crucial issues, new tricks, reporting problems & suggestions to resolve them.
Suggestions such as best Ecommerce catalog management services or availability of thousands of open source extensions are such things which can benefit Magento users throughout their business. The functionality of your shop can be significantly improved.
5. Latest Features
· Site management – It provides customizable design, multi-store, multiple languages, web services API, multiple currencies to handle any kind of store conveniently.
· Marketing tools – Tolls such as ‘related products’ and ‘cross-sells’ help the customers to find the exact product(s) in the store. This controls the bounce rate and increases the conversion rate as well.
· Catalog management – Owners also outsource Ecommerce catalog management services for error free product uploads. It gives the power to set different price tags for a different set of targeted customers.
· Analytics & Reporting – Get complete reports on the admin dashboard and analyse the store productivity to develop strong strategies for the future.
· Payment – Integrate your store with various payment gateways such as Amazon payments, PayPal gateways, Authorise.net, etc. This provides convenience to all your customers.
· Mobile Commerce – It runs on all kind of OS devices including iPhone, iPad and Android mobile devices.